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Cartoon animation for warehouse management specialists Snapfulfil

For more than 40 years, Snapfulfil's warehouse management technologies have been powering the warehousing operations of some of the world's most successful companies. The award-winning company recently underwent a rebrand by the team at Hill Langdell, which included a new logo and website – you can read about the project here.

Following from the successful rebrand, Hill Langdell were commissioned to create a completely bespoke animation to promote Snapfulfil's warehouse management solutions to a wider audience. Built from the ground up, and using a combination of hand-illustrated characters and 3D rendering, the Hill Langdell animation design team created a 3-minute cartoon, exploring issues with running a warehouse, and how Snapfulfil could help.

As Snapfulfil is a multinational company, UK and US versions were created using different voice artists, and subtle detail changes were made to ensure the video presentation was appropriate for each audience.

"Animation is becoming an increasingly popular way of communicating key marketing messages so we wanted something that would help Snapfulfil stand out from the crowd. The enthusiasm and creativity of the team at Hill Langdell was fantastic and they treated our project as a real labour of love. We couldn't be more pleased with the end result!"

Faye Baker, Marketing Manager

The lead character 'Tony', developed specifically for this project, has now be used in various advertising and marketing campaigns thanks to the unique digital-puppet technique developed by the Hill Langdell animation team.

Looking to create rich video content with a twist? Call the animation team at Hill Langdell on 01332 363388 and we'll help you get things moving.

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Story Tags...

Snapfulfil animation

Bespoke illustrated cartoon characters

Bespoke illustrated cartoon characters

Main character Tony, overwhelmed by his warehouse

Main character Tony, overwhelmed by his warehouse

Multi-layered animation gives depth and drama

Multi-layered animation gives depth and drama

Plenty of visual comedy combined with friendly narration

Plenty of visual comedy combined with friendly narration

Many characters, created by a unique digital-puppet process

Many characters, created by a unique digital-puppet process

The characters are now used in other marketing material

The characters are now used in other marketing material
 
 
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